Launched in 1996, and relaunched many times since... Blockbuster.co.uk is the destination of choice for movie fans in the UK and provides visitors with an effortless and convenient way to rent DVDs from the comfort of their own home.
Blockbuster.co.uk has a range of Online and integrated store DVD Rental plans offering up to 5 discs out at a time that start from just £4.88 per month. There are no due dates for online rentals, and the online DVDs are delivered straight to their door.
Blockbuster.co.uk sends out more discs per customer, and has the fastest turnaround times of any online DVD rental service in the UK*. In March 2006, Web User magazine awarded Blockbuster.co.uk the Gold Standard Award for its Unlimited DVD Rental Service - stating that Blockbuster.co.uk had -
"An Outstanding Online Service. Reliable, Fast and a Clear Winner!"
As the UK's leading DVD rental company, visitors to Blockbuster.co.uk can do more than just rent movies. With listings of almost every DVD in the UK, members of Blockbuster.co.uk can watch movie trailers, read interviews and the latest reviews, signup to receive exclusive newsletters, enter online competitions, take part in movie surveys and rate their favourite DVDs for other members to see.
In November 2004, Blockbuster.co.uk recruited respected newspaper columnist Marshall Julius and gave him his own weekly column featured on the site. 'Marshall's View' became a must-visit area for many of the site's members, featuring everything from a round-up of the latest and greatest new releases to star profiles, reviews, news and even suggestions, to help visitors to fully enjoy the Blockbuster rental experience.
Building on the success of 'Marshall's View', Blockbuster launched Extras! in 2006, an online magazine section that boasted star interviews, celebrity picks and celebrity blogs. Initially inviting well known British names such as TV legend Martin Clunes and England International superstar John Barnes to tell visitors about their favourite movies and TV series; Extras! has grown to attract a range of Hollywood, Bollywood and British talent - everyone from Dirk Benedict to Tom Cruise.
In 2007, Blockbuster.co.uk introduced This Week at Blockbuster.co.uk - the successor to 'Marshall's View'. A roundup of the key releases on site each week, This Week was something that the Blockbuster online team was very passionate about - with members of the editorial team taking it in turns to write this each week. This Week has grown to become the third most popular section on the website - unheard of on a traditional retail site.
2008 was a big year for Blockbuster.co.uk - the website was completely overhauled, improving navigation and user experience. Store Customers were given a full interactive section so that they could properly track what was in their local Blockbuster store, while online users were treated to a radical overhaul of the rental section on site which introduced innovative new browse pages such as Browse By Theme and Browse By Year (you can see all the titles from the year you were born and beyond!); put simply the site was transformed overnight.
Upon seeing the new site, independent DVD rental comparison site - Choose DVD Rental.co.uk re-reviewed the site -
"The Blockbuster DVD rental site - from where you'll be making your DVD rental selections - is sporting a brand new design which... is a world away from the clumsy mess of its former incarnation which tried to balance the high-street business alongside the online DVD rental options with a mish-mash of slipshod and heavy graphics that made the site more than a little bit of a pain to use regularly.
Now with the new, easy-to-use design the rental service is simple to navigate around and offers plenty of added extra's for anyone looking for inspiration about what to rent."
"More importantly though, Blockbuster DVD rental pretty much leads the pack when it comes to customer satisfaction and title turnaround putting them at the very pinnacle of the UK's DVD rental market."
Late in 2008, following in the footsteps of the stores, Blockbuster.co.uk added a buy online section to the site - allowing Blockbuster online members to buy a great range of brand new Blu-ray and games at reasonable prices. The buy online has expanded since and continues to go from strength to strength.
In 2009, Blockbuster expanded its range of exclusive titles both online and in-store - boasting Hollywood heavyweights like Gran Torino, Changeling, Taken and Knowing alongside more arthouse, award winning pictures such as Che Parts 1 and 2, The Young Victoria and 50 Dead Men Walking. Blockbuster has exclusive titles available each and every month, so Blockbuster customers can enjoy top movies before the likes of HMV, Play and LOVEFiLM.
*Based on a mystery shopper survey by Tango Communications